Things your competitors know about rankings

One strong link from a high-authority source could potentially be more valuable than dozens of links from low-quality sources. Since the ascent of Google as the world's #1 search engine, links have been the primary concern of most SEO practitioners. Do you need a new boiler in your house? They …

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Apply these secret techniques to assist with web portals

One of the goals of addressing SEO ranking factors is to let Google know when your pages on your site are relevant to particular search queries, so people will click the links and visit your site. Google has adopted this blended (SERP) model, calling it Universal Search. Imagine waking up …

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