Consider web portals at the inception

If you want to get organic traffic to your blog post, first you need to decide what keywords you want to rank for. But instead of focusing on keywords with huge traffic, find long tail keywords with much lower search queries but also much lower competition. You can fix everything …

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Does the Yahoo indexer really care about doorway sites

Two users who search for an identical query-let's call the "chicken tacos" reference back to the forefront-might get totally different results. the coming year is shaping up to be an interesting year on the SEO front, and budget-conscious business owners can rejoice in hearing that SEO may be cheaper and …

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Things your competitors know about canonical URLs

Does having keywords in your domain URL benefit your search ranking? This topic has often been debated up and down the years. The consensus is that they are a ranking factor, albeit a small one - but small can still make a difference in the grand scheme of things. Submit content …

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Update your Google algorithms on a regular basis

So it isn?t just a matter of having a citation at Yelp or HealthGrades or Trip Advisor, but of having a listing that ranks well at those sites and can pass some authority to your local entity. Simply put, these metrics depend on the number and quality of inbound …

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How to really understand citations

You would have already searched something on Google - when you look at the first couple of results, do you expect them to present what you searched for? Being ranked highly is of great benefit - it will create the impression that your website is one of the industry-leaders, a great service …

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Data Mining

An effective IMC planning process requires quality communications objectives. This information becomes critical when developing marketing plans, product modifications, and service strategies. It's hard to imagine that just 10 years ago, SEO was a discipline governed by blackhat marketers whose sole objective was to increase rankings and drive traffic. Long …

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