Does the Open Directory Project depend on h2 headers

If you have a B2B site for oceanographic equipment, there's no point in blogging realtors - unless they lease underwater property. Some SEO professionals have been predicting the demise of links for a several years. But there's little evidence to support this trend so far. Experience freedom from glasses by having …

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Learning about inbound links

If you've been working in SEO for more than a month, you're probably at least fleetingly aware that crawlers are automated indexing units that scour the web for data. The faster your site loads, the happier your users will be-giving you a ranking bonus as well as a brand reputation …

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Understand about content

Furthermore, having robust social media profiles will increase the likelihood that they populate the search results for searches on your brand name. Removing bad backlinks can help improve your site's ranking on Google. Not only do low-quality links reduce your website's credibility, but they may also result in Google penalties …

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Who else wants to know the mystery behind sitemaps ?

In short, you need to paint a vivid, unique picture of your product by not only describing it, but by answering the standard who, what, when, where and why questions. Some people just produce great content and overtime, attract links naturally. However, as generic keywords are generic, you might notice …

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The hidden agenda of SEO campaigns

The more people that click this, the less Google is going to trust your emails. In my experience, the most important thing that makes content convert is having it be specific to your niche. Link building is definitely one of the most important aspects of SEO strategy. But, finding good …

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Think about plugins from the start

In many cases, the higher you are on page one the more traffic you will receive. The farther down your content is positioned on the page of results, the fewer people will click on your content listing and visit your website. Quality marketing communication takes place when customers (the receivers …

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Why most people will never be great at scraping

When it comes to building a site that search engines love, it pays to read the guidelines published by the search engines themselves. Due to the shroud of secrecy around PageRank, Moz's DA metric is widely considered to be one of the best third party tools for evaluating domain strength …

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SEO local search best practice

Brand managers develop social media marketing campaigns for many reasons. Sometimes people try to make it too simple, it's like if you just do this thing and you can learn those individual things whether it's, you know, creating good tags on the page, or how to do good keyword research …

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How to learn about RSS feeds in a few hours

There are numerous methods you can use to build links some are better for local SEO while other link building methods are geared towards higher organic rankings. Search engines are adapting and beginning to favor natural, more speech-like content, so to keep up we have to provide content in the …

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How to really understand citations

You would have already searched something on Google - when you look at the first couple of results, do you expect them to present what you searched for? Being ranked highly is of great benefit - it will create the impression that your website is one of the industry-leaders, a great service …

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What everyone ought to know about keyword research

When you understand the basics of search engine optimization you can use slight modifications to optimize virtually anything online. Link building is a lot of work (and expensive) - you don't want to waste resources on tactics that won't impact your traffic. Metric analysis reveals that the customer read the message …

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Data Mining

An effective IMC planning process requires quality communications objectives. This information becomes critical when developing marketing plans, product modifications, and service strategies. It's hard to imagine that just 10 years ago, SEO was a discipline governed by blackhat marketers whose sole objective was to increase rankings and drive traffic. Long …

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Facts about analytics that will make you think twice

Segment your content - If you catch yourself writing a few monster paragraphs, cut them up into smaller, bite-sized pieces. Make sure you use headers, lists, and bullets when ever possible. Don't forget to add appropriate spacing. This strategy directly correlates with increased readability, and thus, linkability. When optimizing for search …

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Look at the extent of traffic loss

Using this strategy to create backlinks involves three steps: perform a backlink analysis on related websites, find the broken link, reach out to the webmaster, and inform him or her about the link rot. Customized information will make sure your brand is memorable and distinct from all your ho-hum competitors …

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Make a good use of html

Most SEO's (and dare i say internet marketers) fall victim to optimizing too heavily for traffic, and not conversion. Choosing a keyword-friendly domain name is crucial to the success of your SEO campaign. Search engines will index a domain name that is also part of the page title and website …

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Thinking about backlinks makes everything OK

We're lucky to have helped websites acquire over 10,000 links over the last 2 years - we also have access to the organic traffic data of them. If your site saw a significant drop in rankings after you made updates (that involve cutting out and removing content), it is possible …

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